Shine On
The creation of the logo and website for Anita, a manicurist in Geneva, aimed firstly to give her a distinctive and memorable identity, and secondly to highlight her expertise and attract local and international clients. Our work enabled her to present her services in a professional and aesthetic way, while providing an easy-to-navigate platform for potential customers.
Services: design, web, copywriting, logo
Objective
The main objective was to establish a solid, professional online identity, while making it easy to access its services. The aim was to design a digital showcase that reflected the quality and care that went into each service. The site had to offer a fluid and enjoyable user experience, allowing customers to easily find out about the services on offer, prices and how to contact Anita.
Approach
The approach adopted to create the site was methodical and focused on specific needs. Initially, a detailed analysis was carried out to understand the expectations and preferences of potential customers. On this basis, an intuitive site architecture was developed to highlight the services and prices on offer. The design of the site was intended to be clean and modern, reflecting the professionalism and aesthetics of the services offered. Every stage of development, including the texts, was carried out in close collaboration with Anita to ensure that the site met her expectations and those of her customers perfectly.
Result
The website offers an elegant and functional digital showcase. Visitors can now easily explore the different types of manicure on offer, view photo galleries of past work and find out about prices. All in all, the site has not only boosted Anita’s visibility and professional reputation, it has also helped her clientele to grow.
『 Dear Elisabete and Marion, thank you so much for my website and my logo! I love it!! You quickly understand what I wanted/needed and you made it much better than I imagined. It was a pleasure working with you. Thank you for your time, patience and great ideas. All the best!✨❤️ 』
– Anita Pil